Push-Pull Model
Push-Pull Model helps understand the factors that drive or hinder customers from adopting a new product
Corporate strategy, competitive positioning, portfolio decisions, and strategic planning tools.
Push-Pull Model helps understand the factors that drive or hinder customers from adopting a new product
Market structure, profit pools, strategic levers
Military Industry creates value through specialized capabilities
Who profits from digital defense products
The Three Circles Framework helps develop effective value propositions and positioning strategies
Public Transit/Urban Transport creates value through specialized capabilities
Market structure, economics and strategy
A three-stage process for developing & implementing strategic plans that match corporate to functional strategies