How-Now-Wow Matrix

Prioritize ideas by ease of implementation and potential impact

Push-Pull Model

Push-Pull Model helps understand the factors that drive or hinder customers from adopting a new product

Three Circles Framework

The Three Circles Framework helps develop effective value propositions and positioning strategies

IDEO DFV Method

DFV methodology helps managers appraise the success of a product / service along 3 critical dimensions

Voice Of The Customer (VoC)

Voice of the Customer (VoC) process helps directly gather customer feedback to enhance their experience with your offerings

SCAMPER

It can often be difficult to come up with new ideas when you're trying to develop or improve a product or service

Differentiation

A differentiation strategy calls for the development of a product or service that offers unique attributes that are valued by customers and that customers perceive to be better than or different from the products of the competition

Crossing The Chasm

Crossing the Chasm is a concept for visualizing the adoption of a new technology over time