We value the quality of our content and uphold high standards to provide our readers with valuable insights and actionable information. To maintain consistency and adhere to ethical principles, we have established the following publishing guidelines.
Once you’ve reviewed these guidelines, please send your pitch to [email protected]. You can submit articles on a regular cadence or whenever you feel inspired. Contributors are encouraged to subscribe to Think Insights’ email newsletter, which is delivered to readers once a month.
Think Insights also has an engaged and active community of readers and contributors on LinkedIn and Twitter.
Topics & Content
Articles in Think Insights should be conceived and written for our readership: A sophisticated group of senior executives, teachers and students, and entrepreneurially minded experts. Our subjects are the fields of strategy, leadership, management consulting, digital transformation and data literacy — particularly, the concepts, frameworks, models, trends, issues, insights, philosophies, and research that can affect significant decisions, and the ways those decisions play out in practice.
Our articles are strategic: They propose change or action over the long term, for the sake of sustained competitive advantage or to realize other forms of ongoing value. Within that context, they cover everything from policies and trends to applications of supply chain management, information technology, marketing, finance, and human resources.
We are always on the lookout for significant work that could make a difference to a company’s or an organization’s success, or could help people navigate the difficult path to great leadership. We like to be surprised by new ideas that are well suited to our audience. We are also interested in original research, analysis, and surveys, from academic or organizational researchers, that highlight new trends and issues.
We decline articles that seek primarily to market a product, consulting practice, or service, or that are limited to a narrow or functional focus.
The best way to know if your idea is a good fit is to read a dozen or more articles on our website.
Discouraged Sites and Topics
Articles should not include links, references, or discussions related to gambling, alcohol, pornography, or any other topic that could be considered offensive, inappropriate, or contrary to ethical guidelines.
References to unreliable or discredited sources, conspiracy theories, or unverified claims should also be avoided.
Who reads Think Insights?
Think Insights readers are business leaders, executives and management consultants in strategy, management consulting and digital transformation functions from Fortune 500 and Global 1000 companies, academia, professional services and consulting firms and startups.
Our content is aimed toward professionals seeking insights into how to maximize their efforts in the business world. Our core audience trends toward mid- to high-level managers and executive decision-makers who are looking for new ways to positively impact the business with ideas and strategies that go above and beyond what their peers might already be doing.
Our readers are thoughtful and pragmatic, conscious of the role that corporations play in the world at large, and willing to entertain ideas that go beyond conventional wisdom.
They generally possess more than a basic understanding of the topics we cover. They want innovative ideas, strategic thinking and tested approaches (both the good and the bad) with demonstrated success metrics, when possible.
Types of Content to Submit
Think Insights accepts thought leadership and conceptual articles from industry experts and practitioners.
- If your article has been submitted to or has run on other sites or publications, please let us know — we will need the original URL to avoid duplicate content issues
- Content should have a strong educational tangent, void of promotions or marketing and vendor neutral in nature
- We consider articles from 750 to 3,500 words long; we are particularly interested in insightful articles that impart contemporary knowledge
- Minimize the use of questions and only include bulleted lists in the context of a composed article
- Pieces formatted in the style of a list, such as “10 Reasons Why..” or “5 Things to Know About..” are inacceptable
- Avoid the use of footnotes – all links must be embedded in the text
- All submissions must include a high-resolution image of the author’s headshot as well as a short bio that is 200 words or less
- Think Insights uses the AP Style Guide (for the most part) and American/U.S. English. If you have any questions about style, please feel free to ask
- Your post should have a succinct, clearly worded title that does not include various forms of punctuation
- Use section headers to break up large chunks of text and be mindful of using more than three to four sentences in a paragraph.
Links and Attribution
Posts may not link to an outbound lead generating webpage unless there is a paid sponsored content agreement in place. If you’d like the Think Insights community to access your company’s research, we can add it to our Downloads Center or you can provide an un-gated link.
External links are required when citing research, but the research must not be gated or promotional content. If it is gated, then it must be cited with the year the research was published. Linking to external content is allowed when contextually appropriate (e.g., linking to a news article).
Graphics or charts must contribute to the content of the article to faciliate better understanding – we will not incorporate stock images within an article that do not enhance the content.
Images must be royalty free and all images must be properly sourced.
Think Insights reserves the right to final approval of any images.
Charts and graphs that include blurred text or images will not be accepted.
All submitted articles must be original and created by the author(s) themselves. Plagiarism or unauthorized use of copyrighted materials is strictly prohibited.
Any references, quotes, or citations used in the article should be appropriately credited and accompanied by proper citations.
Structure and Formatting
Articles should have a clear and logical structure, making it easy for readers to follow the main points and arguments presented.
Each submission should have a title that accurately reflects the content of the article.
Use subheadings, bullet points, and numbered lists where appropriate to enhance readability.
Include an introduction that captures readers’ attention and provides an overview of the article’s purpose.
Conclude the article with a summary or key takeaways to reinforce the main points.
How to Contribute
We seek clear, accessibly written articles that avoid jargon and approach readers with intelligence and perspective.
All articles and pitches should be sent to the Think Insights editorial team by emailing [email protected] or filling out our the form on our Contact Us page.
To have a proposal considered for inclusion in Think Insights, send a three- to four-paragraph summary of your article, with a short author biography, to [email protected]
Before submitting, take a look at our content, which highlights some of the topics we are currently most interested in.
If you have an idea that does not appear on our site, feel free to reach out to our team to discuss it. Reviewing our articles will help you to get a sense of our tone and structure, and to see what issues we cover.
We work well in advance of any given publication date, so a general rule of thumb is you should query us about an article three to four weeks prior to the date you wish it to appear.
The guidelines mentioned above are intended to ensure the quality and integrity of the content published on Think Insights. The final decision on accepting or rejecting submissions rests with our editorial team, who will review each article thoroughly.
We appreciate your cooperation in adhering to these guidelines and look forward to receiving your insightful contributions.
Because of the large number of submissions we receive, we cannot reply to every proposal. But, we know that every website or magazine depends, for its quality, on conversations with the world at large, and if you have something to say that cannot be ignored in a strategic context for business organizations, we are interested in hearing from you.