OIA Approach To Emails
The OIA approach: orient, provide information, and call to action to write effective emails
Consulting
Consulting frameworks, problem-solving methodologies, and client engagement models used by top-tier firms.
SPIN
A sales methodology that focuses on asking effective questions to uncover customer needs
Urgency Instinct
A mental model that triggers the feeling of impending danger and encourages immediate action
Size Instinct
The size instinct is a cognitive bias that assumes the size of something is directly proportional to its importance, significance, or impact
Destiny Instinct
The destiny instinct is the tendency to believe that some things are meant to happen and cannot be changed
Generalization Instinct
Generalization instinct is our tendency to divide things into two distinct groups and generalize them
Blame Instinct
A human tendency to attribute blame for negative outcomes without an understanding of the complex underlying factors
Single Instinct
Single Instinct is a mental model that assumes all human behavior is driven by the primary survival goal
Denominator Neglect
Denominator Neglect describes the phenomenon where people mislead themselves by paying more attention to numerators than the denominators
Small Talk
In business, everything starts with a conversation and making human connections.
Intention-Action Gap
Intention-Action Gap is the phenomenon where one''s values, attitudes, or intentions don''t match one's actions
Fixed Price Contracts
A legally binding that provides scope and cost certainty for both parties