Playbooks

Playbooks

Structured, practitioner-ready playbooks — frameworks, templates, and step-by-step guidance for strategy, consulting, digital transformation, and AI.

Intermediate Commercial Excellence

Pricing for SaaS Tiers, Add-Ons & Usage Models Playbook

A framework for SaaS tier, add-on, and usage model pricing design — structuring tiers and packaging around genuine customer segment needs and willingness to pay

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Intermediate Consulting

Trusted Advisor Mindset & Identity Playbook

A framework for the internal mindset and identity shift from vendor-thinking (executing what's asked, protecting scope) to partner-thinking (genuinely invested

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Intermediate Consulting

Trusted Advisor Account Growth & Client Retention Playbook

A framework for growing a client account from single-project delivery toward a long-term trusted advisor partnership, using genuine value demonstration and orga

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Advanced Consulting

Digital & AI Strategy Consulting Playbook

A framework for digital and AI strategy consulting that grounds recommendations in the client's genuine data, technical, and organizational readiness — rather t

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Advanced Strategy

Strategy for Intellectual Property, Standards & Open Innovation Playbook

A framework for making deliberate strategic choices about intellectual property protection, industry standard participation, and open innovation — since default

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Intermediate Strategy

Strategy for Mission-Driven & Impact-Oriented Organizations Playbook

A framework for making strategic trade-offs in mission-driven organizations, where financial sustainability and mission impact must both be protected rather tha

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Advanced Strategy

Platform Competition & Network Effects Strategy Playbook

A framework for identifying which type of network effect your platform business can build, and choosing the specific strategic moves that strengthen it against

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Intermediate Digital Transformation

Experience-Led Design & Service Blueprinting Playbook

A framework for experience-led digital transformation using service blueprinting — mapping and redesigning the full end-to-end service experience across digital

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Advanced Digital Transformation

Multimodal AI & Experience Personalization Transformation Playbook

A framework for using multimodal AI — systems that process and generate across text, voice, image, and other modalities together — to build genuinely unified ex

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Intermediate Data & AI

Data Literacy for Customer Experience & Service Design Teams Playbook

A framework for building data literacy specifically within customer experience and service design teams — survey methodology critical reading, quantitative-qual

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Intermediate Data & AI

Data Literacy for Corporate Communications & Reputation Management Playbook

A framework for building data literacy within corporate communications and reputation management teams — media and social sentiment data critical reading, volum

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Intermediate Data & AI

Data Literacy for Agriculture & Food Supply Chains Playbook

A framework for building data literacy within agriculture and food supply chain teams — weather and seasonal confounding awareness, yield variability interpreta

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