Digital

We live in an exciting yet challenging time for data visualization. As we enter the information age, it’s both exciting and terrifying to imagine what the future holds in store for us.

Data storytelling requires a structured approach for organizing and communicating the insights from data using three core components - data analysis, visualization, and narrative.

Cohort Analysis is a powerful technique used by marketers to assess the long-term trends in customer retention and to calculate customers' life-time value.