Kanika Sharma

About Kanika Sharma

I am Kanika Sharma, a management student at the Indian Institute of Foreign Trade, Delhi. I have previously worked at Ernst & Young Global in the Assurance team. I hold a Bachelor's Degree in Commerce (Honours) from Delhi College of Arts and Commerce, University of Delhi.

Maslow’s Hierarchy Of Needs

Hierarchy of needs by Abraham Maslow is an organizational theory that helps understand the drivers of human behaviour

CATWOE Analysis

CATWOE technique helps understand a stakeholder's point of view and the influence it will have on the success of a business transformation

CAGE Market Entry Model

The CAGE Distance Framework helps capture the essential information you need to consider when entering a new market

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