Chinmayee Raut

About Chinmayee Raut

I am Chinmayee Raut, an MBA student from the Indian Institute of Foreign Trade, Delhi. I am an Electronics and Telecommunications Engineer, from the Pune Institute of Computer Technology, Pune. I have a keen interest in marketing strategies and brand campaigns, along with strategy frameworks. Apart from work, I like to spend my time reading fiction books and travelling.

3C Marketing Strategy Framework

The 3C framework considers the various critical factors that determine the success of a marketing strategy

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